Buying an existing business and stepping into its leadership has become a popular way to get a foot in the door to ownership.
Millennials are rewriting the rules of business ownership. After losing a sense of control during the pandemic, many are seeking independence by buying existing businesses — a trend known as Entrepreneurship Through Acquisition (ETA). Instead of starting from scratch, these entrepreneurs are stepping into established companies and taking the reins, though this path requires a clear-eyed view of what ownership really entails.



